Every company wants to be top of the Google rankings! But it’s important to make sure you have certain elements in place before you undertake an SEO campaign, to ensure you reap the best results. This talk explain what will cover the key areas you need to consider – from understanding what Search Engine Optimisation is and making sure your website is ‘well-built’ and responsive to knowing who your competitors are, the competitive space in which you exist and the opportunities that space may present.
Nathan Davidson founded the digital marketing agency Digital Davidson in 2012. Before this he worked exclusively in traditional marketing roles, predominantly in publishing and later in Fantasy Football gaming where his interest in websites grew. His agency specialises in the development of WordPress websites and provides essential maintenance services and personalised training for its clients, as well as SEO consultations to small and medium-sized enterprises (SMEs). When he’s not working Nathan will be found on cricket greens across the county, at home with his young family or somewhere in between.